Why Most Advertising Doesn’t Work 10 Essential Tips to Ensure that your Advertising is an Explosive Success. 1. If your Advertising isn’t working – STOP IT! Let’s start with the simple stuff. If you are running advertising that is not working, please stop it! I know it sounds obvious but here’s what often happens: People […]
The Search Engine Marketing (SEM) Survival Guide
5 Questions Every Business Owner Needs to Ask…
Whether you employ an agency or are attempting to do it yourself, search engine marketing can be extremely tricky without a deep understanding of the tricks and tips that work best.
Here are the top 5 questions that every business owner needs to be asking to run SEM campaigns like a pro.
5 Tips for a Precise Direct Mail Test Plus a FREE Embeddable Infographic for You to Share at the bottom of this article! Most serious direct mailers do a series of tests to determine the optimal response rate based on the location, offer and creative strategy. They want to be 95% confident in the results […]
With millions of pages, sites, social conversations, images, and keywords to manage and optimize, search engine optimization has become increasingly complicated and time-consuming.
Reviewing Rank Ranger’s SEO Platform we find that this software can increase efficiency and productivity, while reducing the time and errors involved in managing organic search campaigns. More specifically, automating SEO through their enterprise toolset can provide a variety of interesting benefits.
Flyer Distribution or Print Advertising? Many so called experts state that direct mail marketing or flyer distribution and print ads in magazines and newspapers are going to disappear. Its easy to think like that when looking at the apparent facts: both are, printed on paper instead of exclusively in the digital web of things. Both […]
Benefits of Leaflet Delivery and Leaflet Distribution. When you come back from holiday, what’s one of the first things you do? If it’s checking your post/letterbox then you’re in good company, with 76% of Irish consumers doing the same thing. In a fast moving world, post/letterbox is a constant in our lives, with a massive 87% […]
How to Plan Your Direct Mail Marketing Campaign Using Leaflet Delivery or Leaflet Distribution. Learn How to plan your next direct marketing campaign using direct mail and leaflet distribution. Like any marketing action, in meeting the success of your direct mail results. Planning involves a number of steps including setting your campaign objectives, through to […]
Direct Marketing With Leaflet Delivery Increase Other Media Results. Campaign integration is more than using the same creative across all your media. Remember Who, Where, When, What? Successful integration is about really geting into the shoes of your customer. thinking about where they will be and in what frame of mind or mood they will […]
The Top 3 Reasons Your Leaflet Marketing Fails In my dealings with small business owners, I have discovered something very interesting: marketing almost NEVER works for them. As you can imagine, since I own a marketing company that I grew from nothing using direct mail marketing, this comes as quite a shock to me. It […]
Leaflet Distribution and Leaflet Delivery Rules It’s a fact that your customers are your best leads. This means that the most likely people to purchase your products and/or services are the ones who have paid for them before. It’s also a fact that it costs far less money to keep a customer than it does […]